Afour-day workweek can be a popular employee benefit. Brian Abernethy, co-founder and CEO of Service Direct, an online advertising and technology company for service-based businesses, tells SHRM Online why his firm adopted an alternating four-day week and how doing so can foster greater employee engagement and productivity. The company, based in Austin, Texas, with around 30 full-time employees, last year was recognized on the Inc. 5000 list of the fastest-growing private regional companies in the U.S.
