These anthems of almost every C-Suite leader ring loudly from the Fortune 100 to the struggling startup. Talent matters. We’re in a war. We need to find A-players. We need to keep high-potentials. They’re bold proclamations, yes. But it’s the same refrain every time.
When I was getting my MBA over ten years ago, many of my classmates pursuing finance and marketing careers didn’t see the value in HR or talent calling it soft and “touchy-feely.” And yet on several occasions a few years after graduation, those same classmates called me for advice. The request was always the same: “I didn’t realize hiring and keeping talent would be so hard. I need some help.”
