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Social Media Posts Gone Wrong Require Delicate Evaluation

January 4, 2023

Via: SHRM

When social media posts about employees grab attention for the wrong reasons, how the controversy is handled in both the office and court of public opinion will impact reputations. How HR approaches the situation can depend on whether the employee is a company leader or front-line worker, what the employee really intended to say, and whether safety is threatened.

Recently, an Apple executive was recorded by a non-Apple employee—a TikTok influencer—during a car show. He recited a crude and derogatory line about women spoken by Dudley Moore during the 1980s movie “Arthur.”

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