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Employer Branding Strategies for the COVID Era

July 2, 2020

Via: HR Hero
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The employer brand is an essential component of your recruiting and talent acquisition process. A company’s brand helps define the type of culture that’s in place and showcases what it’s like to work there. A strong brand is vital for attracting top talent, but due to the coronavirus pandemic, is branding as important as it was pre-COVID-19?

New survey findings released by The Manifest reveal just how important the employer brand is in the wake of the coronavirus pandemic. The Manifest surveyed 500 hiring managers to find out which employer branding strategies businesses should employ, which could benefit them during COVID-19.

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