Instinctively, it would seem that using a machine, data, or artificial intelligence (AI) to review job applicants would create a process that is fairer by default. Unlike people, the machine doesn’t have subconscious biases. It doesn’t have feelings or gut instincts. It should be able to make judgments and comparisons solely on merit and create a shortlist of the best candidates. It would simply look at experience and qualifications as required, and deliver the list of those that best meet the job criteria, regardless of other factors.