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Tag: Content Marketing


Development & Evaluation, Engagement

4 Innovative Ways to Attract Candidates Through Content Marketing

October 25, 2022

Via: HR Hero

Content marketing has become a buzzword in recent years, but it’s actually a very simple concept: using content to do your marketing. Instead of hard selling, content marketing focuses on being creative and attracting the right people. By creating pieces […]


Development & Evaluation, Engagement

6 Ways Content Marketing Can Help Attract Your Ideal Workforce

January 3, 2020

Via: HR Hero

Content marketing has, perhaps unsurprisingly, become one of the most widely used digital marketing tactics, trusted to boost brand awareness, website traffic, and conversion rates alike. It can also be an amazingly useful and cost-effective way to attract the top […]


Development & Evaluation, Engagement

3 More Creative Digital Recruiting Programs To Use

December 13, 2017

Via: Blogging4Jobs

In my talk, Digitizing Talent: Creative Strategies for the Digital Recruiting Age, I talk a great deal about taking the playbook directly from corporate marketers to recruit candidates and engage your current workforce. Marketers have been using these tools for […]