Diversity, equity, and inclusion (DEI) programs are not new but the vitriol around them seems to be gaining steam in certain circles, with some even calling for DEI to be completely eradicated. Research has shown that DEI, when done well, leads to many positive outcomes for organizations while the lack of it has many undesirable effects. Given this is the case, it would be very unfortunate for organizations to buckle under the pressure of the current backlash and forgo DEI efforts entirely (as some have been doing). It’s also worth asking if the backlash against DEI is really against DEI or just a faulty perception or execution of it. My feeling is that it’s a fair amount of the latter.