Corporate culture can be obsessed with beginnings, but company recognition at the end of projects is a critical key to building employee confidence, trust and engagement. Words associated with beginnings are energizing. We look for new “trends.” We “launch.” We “kick off.” In contrast, words associated with endings can be dull. We “execute,” “terminate” or “kill” a project, or we just “implement” or “finish” it.
HR and business leaders may have dozens of corporate kickoffs, but never a celebration at the end of a project. Employees at an organization that never definitively finishes what it starts could begin to believe that their extra efforts don’t matter.