In the Information Age, companies’ most valuable asset is their human capital. Organizations compete aggressively to hire the best and brightest employees because those employees help their company outperform competitors through their ability to innovate and strategize. Therefore, it’s not surprising that companies try to get as much value as they can from these employees, often expecting staff to put in long hours and work nights and weekends—something that is especially true for salaried workers.
Nonmonetary Incentives to Drive Engagement and Productivity
In line with the mantra “work hard; play hard” and to provide attractive, nonmonetary incentives to recruit and retain top talent, many companies began going all out on office “perks.”
