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Recruitment Marketing Strategy: Sell Opportunities to Jobseekers

March 20, 2018

Via: HR Hero

Is your company having a difficult time attracting the right candidates? With the unemployment rate being so low, savvy recruiters must be creative and innovative. A recruiter’s primary goal is to quickly fill openings with people who possess the knowledge, skills, abilities, and cultural fit for their organization’s needs. The days when you could post an opening on a job board and receive plenty of qualified candidates have passed.

Technology makes it faster and easier for candidates to research companies and make decisions about whether or not a job is a good fit for them. Candidates can be selective and have plenty of options from which to choose. While job satisfaction is down, the good news is job browsing is up. This means your potential candidates are open to new job opportunities if presented to them.

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