Nearly a year ago, California filed a civil suit against video game publisher Blizzard Entertainment and its parent organization, Activision Blizzard, alleging rampant sexism and sexual harassment. Last month, the company announced the appointment of its first head of culture, Jessica Martinez.
But what does someone in that role do, exactly?
According to Blizzard, Martinez will grow and implement the company’s culture strategy, ensure organizational alignment and revamp learning and development initiatives. “When you create a people-first environment where teams feel safe, valued, and work together toward a shared purpose, everyone thrives — the employees, the players, and the business,” Martinez said in the press release announcing her role.
